http://soup.experiment.org.uk/ AKA PLAYFOOL Digital Stream {"tags":["marketing","inspiration","interactive"],"type":"link","title":"Absolut ties up with Dalston festival for dance installation - Marketing news - Marketing magazine","source":"http://www.marketingmagazine.co.uk/news/rss/1067395/Absolut-ties-Dalston-festival-dance-installation/","body":null} <p><a href="http://www.marketingmagazine.co.uk/news/rss/1067395/Absolut-ties-Dalston-festival-dance-installation/">http://www.marketingmagazine.co.uk/news/rss/1067395/Absolut-ties-Dalston-festival-dance-installation/</a></p>Thu, 28 Apr 2011 11:38:16 GMThttp://soup.experiment.org.uk/post/127441570/Absolut-ties-up-with-Dalston-festival-forurn:www-soup-io:1:127441570linkmarketinginspirationinteractive {"tags":["snaptags","marketing","mobile","qrcode"],"type":"link","title":"Brandable SnapTags | SpyderLynk","source":"http://www.spyderlynk.com/types-of-snaptags","body":null} <p><a href="http://www.spyderlynk.com/types-of-snaptags">http://www.spyderlynk.com/types-of-snaptags</a></p>Tue, 01 Mar 2011 14:21:21 GMThttp://soup.experiment.org.uk/post/112831054/Brandable-SnapTags-SpyderLynkurn:www-soup-io:1:112831054linksnaptagsmarketingmobileqrcode {"tags":["mobile,","news,","marketing"],"type":"link","title":"EncountMe app turns you into walking advert","source":"http://feedproxy.google.com/~r/TrendsInJapan-CscoutJapanBlog/~3/k5qHSV_pMQg/","body":null} <p><a href="http://feedproxy.google.com/~r/TrendsInJapan-CscoutJapanBlog/~3/k5qHSV_pMQg/">http://feedproxy.google.com/~r/TrendsInJapan-CscoutJapanBlog/~3/k5qHSV_pMQg/</a></p>Wed, 09 Feb 2011 12:16:16 GMThttp://soup.experiment.org.uk/post/107367502/EncountMe-app-turns-you-into-walking-adverturn:www-soup-io:1:107367502linkmobile,news,marketing {"tags":["facebook","marketing","store","jcpenny"],"type":"link","title":"JCPenney Sets Up Shop on Facebook","source":"http://mashable.com/2010/12/14/jcpenney-sets-up-shop-on-facebook/?utm_source=feedburner\u0026utm_medium=feed\u0026utm_campaign=Feed%3A+Mashable+%28Mashable%29","body":null} <p><a href="http://mashable.com/2010/12/14/jcpenney-sets-up-shop-on-facebook/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+Mashable+%28Mashable%29">http://mashable.com/2010/12/14/jcpenney-sets-up-shop-on-facebook/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Mashable+%28Mashable%29</a></p>Wed, 15 Dec 2010 20:50:04 GMThttp://soup.experiment.org.uk/post/94509841/JCPenney-Sets-Up-Shop-on-Facebookurn:www-soup-io:1:94509841linkfacebookmarketingstorejcpenny {"tags":["marketing","planning","digital","campaign","strategy","seo","adwords"],"type":"link","title":"Ann Summers Paid Search Case Study : iCrossing UK","source":"http://www.icrossing.co.uk/our-work/ann-summers/","body":null} <p><a href="http://www.icrossing.co.uk/our-work/ann-summers/">http://www.icrossing.co.uk/our-work/ann-summers/</a></p>Tue, 26 Oct 2010 08:43:26 GMThttp://soup.experiment.org.uk/post/84119100/Ann-Summers-Paid-Search-Case-Study-iCrossingurn:www-soup-io:1:84119100linkmarketingplanningdigitalcampaignstrategyseoadwords {"tags":["advertising","marketing","audi","bmw","car"],"type":"link","title":"Billboards War: BMW vs. Audi","source":"http://www.bmwblog.com/2009/04/13/billboards-war-bmw-vs-audi/","body":null} <p><a href="http://www.bmwblog.com/2009/04/13/billboards-war-bmw-vs-audi/">http://www.bmwblog.com/2009/04/13/billboards-war-bmw-vs-audi/</a></p>Fri, 24 Sep 2010 14:15:00 GMThttp://soup.experiment.org.uk/post/78453381/Billboards-War-BMW-vs-Audiurn:www-soup-io:1:78453381linkadvertisingmarketingaudibmwcar {"tags":["advertising","marketing","billboard"],"type":"link","title":"Clever and Creative Billboard Advertising","source":"http://www.toxel.com/inspiration/2009/01/05/clever-and-creative-billboard-advertising/","body":null} <p><a href="http://www.toxel.com/inspiration/2009/01/05/clever-and-creative-billboard-advertising/">http://www.toxel.com/inspiration/2009/01/05/clever-and-creative-billboard-advertising/</a></p>Fri, 24 Sep 2010 13:24:10 GMThttp://soup.experiment.org.uk/post/78453394/Clever-and-Creative-Billboard-Advertisingurn:www-soup-io:1:78453394linkadvertisingmarketingbillboard {"tags":["location","advertising","marketing","foursquare","innovation","mobile"],"type":"link","title":"Geodelic","source":"http://www.geodelic.com/network.php","body":null} <p><a href="http://www.geodelic.com/network.php">http://www.geodelic.com/network.php</a></p>Fri, 24 Sep 2010 07:42:35 GMThttp://soup.experiment.org.uk/post/78427920/Geodelicurn:www-soup-io:1:78427920linklocationadvertisingmarketingfoursquareinnovationmobile {"tags":["advertising","marketing","creative","innovation","wi-fi"],"type":"video","embedcode_or_url":"http://www.youtube.com/watch?v=1OovHJkTUug","source":"http://www.youtube.com/watch?v=1OovHJkTUug","body":"\u003Cstrong\u003EYouTube - SIXT WI-FI GUERILLA IDEA.\u003C/strong\u003E"} <object height="350" width="425"><param name="movie" value="http://www.youtube.com/v/1OovHJkTUug" /><param name="wmode" value="transparent" /><embed src="http://www.youtube.com/v/1OovHJkTUug" wmode="transparent" type="application/x-shockwave-flash" height="350" width="425" /></object><strong>YouTube - SIXT WI-FI GUERILLA IDEA.</strong>Fri, 24 Sep 2010 07:40:02 GMThttp://soup.experiment.org.uk/post/78427930/YouTube-SIXT-WI-FI-GUERILLA-IDEAurn:www-soup-io:1:78427930videoadvertisingmarketingcreativeinnovationwi-fi {"tags":["ipad","mobile","marketing","banners"],"type":"link","title":"New Ad Format Options Available for iPad Applications - Google Mobile Ads Blog","source":"http://googlemobileads.blogspot.com/2010/08/new-ad-format-options-available-for.html","body":"In the short time since Apple released their tablet device, developers have rushed to create thousands of iPad apps. To support this need, we are thrilled to announce a new feature to Mobile for AdSense applications. The new feature allows developers who are based in the US and Canada and are participating in our beta program to monetize their iPad applications.\u003Cbr /\u003E\n\u003Cbr /\u003E\nThe new iOS SDK supports ad serving in iPad apps using three of the most common online ad formats, instantly making it easier for developers to grow their businesses and for advertisers to expand their presence to the iPad."} <p>In the short time since Apple released their tablet device, developers have rushed to create thousands of iPad apps. To support this need, we are thrilled to announce a new feature to Mobile for AdSense applications. The new feature allows developers who are based in the US and Canada and are participating in our beta program to monetize their iPad applications.<br /> <br /> The new iOS SDK supports ad serving in iPad apps using three of the most common online ad formats, instantly making it easier for developers to grow their businesses and for advertisers to expand their presence to the iPad.</p> <p><a href="http://googlemobileads.blogspot.com/2010/08/new-ad-format-options-available-for.html">http://googlemobileads.blogspot.com/2010/08/new-ad-format-options-available-for.html</a></p>Tue, 24 Aug 2010 07:02:12 GMThttp://soup.experiment.org.uk/post/72750743/New-Ad-Format-Options-Available-for-iPadurn:www-soup-io:1:72750743linkipadmobilemarketingbanners {"tags":["mobile","trends","marketing","apps","brand","brands","trend","trendwatching"],"type":"link","title":"trendwatching.com's April 2010 Trend Briefing covering \"BRAND BUTLERS\"","source":"http://www.trendwatching.com/trends/brandbutlers/","body":"Oh, and if you're at an agency: be the first to establish a dedicated, globally acclaimed BRAND BUTLER department, agency or consulting firm."} <p>Oh, and if you're at an agency: be the first to establish a dedicated, globally acclaimed BRAND BUTLER department, agency or consulting firm.</p> <p><a href="http://www.trendwatching.com/trends/brandbutlers/">http://www.trendwatching.com/trends/brandbutlers/</a></p>Tue, 13 Apr 2010 07:48:53 GMThttp://soup.experiment.org.uk/post/52897385/trendwatching-coms-April-2010-Trend-Briefing-coveringurn:www-soup-io:1:52897385linkmobiletrendsmarketingappsbrandbrandstrendtrendwatching {"tags":["mobile","marketing","certification"],"type":"link","title":"Certified Mobile Marketer Program: MMA Track | Mobile Marketing Association","source":"http://mmaglobal.com/certification","body":null} <p><a href="http://mmaglobal.com/certification">http://mmaglobal.com/certification</a></p>Tue, 30 Mar 2010 10:29:41 GMThttp://soup.experiment.org.uk/post/51016361/Certified-Mobile-Marketer-Program-MMA-Track-Mobileurn:www-soup-io:1:51016361linkmobilemarketingcertification {"tags":["marketing","mobile","agency","mobilemarketing"],"type":"link","title":"Experiential Event Marketing | Mobile Event Marketing | Mobile Marketing Tours \u0026amp; Product Demonstration | Sponsorship Activations","source":"http://www.mobilemarketing.com/","body":"mobile"} <p>mobile</p> <p><a href="http://www.mobilemarketing.com/">http://www.mobilemarketing.com/</a></p>Tue, 30 Mar 2010 10:22:08 GMThttp://soup.experiment.org.uk/post/51016363/Experiential-Event-Marketing-Mobile-Event-Marketing-Mobileurn:www-soup-io:1:51016363linkmarketingmobileagencymobilemarketing {"tags":["socialmedia","marketing","brands","brand"],"type":"link","title":"Understanding Luxury Brands and Social Media","source":"http://mashable.com/2009/07/02/luxury-brands/","body":null} <p><a href="http://mashable.com/2009/07/02/luxury-brands/">http://mashable.com/2009/07/02/luxury-brands/</a></p>Tue, 23 Mar 2010 19:52:30 GMThttp://soup.experiment.org.uk/post/50001996/Understanding-Luxury-Brands-and-Social-Mediaurn:www-soup-io:1:50001996linksocialmediamarketingbrandsbrand {"tags":["socialmedia","marketing","tips","measurement","tools","pr"],"type":"link","title":"How PR Pros Are Using Social Media for Real Results","source":"http://mashable.com/2010/03/16/public-relations-social-media-results/","body":null} <p><a href="http://mashable.com/2010/03/16/public-relations-social-media-results/">http://mashable.com/2010/03/16/public-relations-social-media-results/</a></p>Wed, 17 Mar 2010 09:34:26 GMThttp://soup.experiment.org.uk/post/49080323/How-PR-Pros-Are-Using-Social-Mediaurn:www-soup-io:1:49080323linksocialmediamarketingtipsmeasurementtoolspr {"tags":["japan","culture","food","marketing","inspiration"],"type":"link","title":"Ogori Cafe: Service With a Surprise - PSFK","source":"http://www.psfk.com/2009/10/ogori-cafe-service-with-a-surprise.html","body":"Service With a Surprise\u003Cbr /\u003E\n12 comments\u003Cbr /\u003E\nShare"} <p>Service With a Surprise<br /> 12 comments<br /> Share</p> <p><a href="http://www.psfk.com/2009/10/ogori-cafe-service-with-a-surprise.html">http://www.psfk.com/2009/10/ogori-cafe-service-with-a-surprise.html</a></p>Tue, 16 Mar 2010 18:37:35 GMThttp://soup.experiment.org.uk/post/48940624/Ogori-Cafe-Service-With-a-Surprise-PSFKurn:www-soup-io:1:48940624linkjapanculturefoodmarketinginspiration {"tags":["advertising","inspiration","marketing","creativity","stickers"],"type":"link","title":"Clever Uses of Stickers in Advertising","source":"http://www.toxel.com/inspiration/2010/03/02/clever-uses-of-stickers-in-advertising/","body":null} <p><a href="http://www.toxel.com/inspiration/2010/03/02/clever-uses-of-stickers-in-advertising/">http://www.toxel.com/inspiration/2010/03/02/clever-uses-of-stickers-in-advertising/</a></p>Tue, 16 Mar 2010 15:57:35 GMThttp://soup.experiment.org.uk/post/48940626/Clever-Uses-of-Stickers-in-Advertisingurn:www-soup-io:1:48940626linkadvertisinginspirationmarketingcreativitystickers {"tags":["mobile","marketing"],"type":"link","title":"Target\u00a0:\u00a0Target Mobile - Text Alerts","source":"http://sites.target.com/site/en/spot/page.jsp?title=text_alerts","body":null} <p><a href="http://sites.target.com/site/en/spot/page.jsp?title=text_alerts">http://sites.target.com/site/en/spot/page.jsp?title=text_alerts</a></p>Wed, 10 Mar 2010 08:53:48 GMThttp://soup.experiment.org.uk/post/48016300/Target-Target-Mobile-Text-Alertsurn:www-soup-io:1:48016300linkmobilemarketing {"tags":["facebook","socialmedia","marketing"],"type":"link","title":"5 Fantastic Facebook Fan Page Ideas to Learn From","source":"http://mashable.com/2010/02/25/facebook-fan-page-ideas/","body":null} <p><a href="http://mashable.com/2010/02/25/facebook-fan-page-ideas/">http://mashable.com/2010/02/25/facebook-fan-page-ideas/</a></p>Fri, 26 Feb 2010 16:26:02 GMThttp://soup.experiment.org.uk/post/46566162/5-Fantastic-Facebook-Fan-Page-Ideas-tourn:www-soup-io:1:46566162linkfacebooksocialmediamarketing {"tags":["social","media","socialmedia","marketing","twitter","system:filetype:jpg","system:media:image"],"type":"image","source":"http://www.cmo.com/sites/default/files/CMO-SOCIAL-LANDSCAPE-R5.jpg","body":"\u003Cstrong\u003ECMO-SOCIAL-LANDSCAPE-R5.jpg (JPEG Image, 697x1200 pixels)\u003C/strong\u003E","url":"http://c.asset.soup.io/asset/0706/4668_a106.jpeg"} <p><a href="http://www.cmo.com/sites/default/files/CMO-SOCIAL-LANDSCAPE-R5.jpg"><img alt="4668_a106_400" height="688" src="http://c.asset.soup.io/asset/0706/4668_a106_400.jpeg" width="400" /></a></p> <p><strong>CMO-SOCIAL-LANDSCAPE-R5.jpg (JPEG Image, 697x1200 pixels)</strong></p>Fri, 26 Feb 2010 09:40:22 GMThttp://soup.experiment.org.uk/post/46479381/CMO-SOCIAL-LANDSCAPE-R5-jpg-JPEG-Imageurn:www-soup-io:1:46479381imagesocialmediasocialmediamarketingtwittersystem:filetype:jpgsystem:media:image {"tags":["socialmedia","advertising","marketing","33","campaign","quizzino"],"type":"link","title":"Build Hot Promotions with Wildfire | Web.AppStorm","source":"http://web.appstorm.net/reviews/build-hot-promotions-with-wildfire/","body":null} <p><a href="http://web.appstorm.net/reviews/build-hot-promotions-with-wildfire/">http://web.appstorm.net/reviews/build-hot-promotions-with-wildfire/</a></p>Fri, 19 Feb 2010 07:59:17 GMThttp://soup.experiment.org.uk/post/45542630/Build-Hot-Promotions-with-Wildfire-Web-AppStormurn:www-soup-io:1:45542630linksocialmediaadvertisingmarketing33campaignquizzino {"tags":["social","media","social_media","socialmedia","tools","marketing"],"type":"link","title":"Social Media Today | The 39 Social Media Tools I\u2019ll Use Today","source":"http://www.socialmediatoday.com/SMC/175340","body":null} <p><a href="http://www.socialmediatoday.com/SMC/175340">http://www.socialmediatoday.com/SMC/175340</a></p>Wed, 17 Feb 2010 15:18:57 GMThttp://soup.experiment.org.uk/post/45460574/Social-Media-Today-The-39-Social-Mediaurn:www-soup-io:1:45460574linksocialmediasocial_mediasocialmediatoolsmarketing {"tags":["socialmedia","monitoring","tracking","marketing","socialnetworking","brand"],"type":"link","title":"Top 10 Free Tools for Monitoring Your Brand's Reputation","source":"http://mashable.com/2008/12/24/free-brand-monitoring-tools/","body":null} <p><a href="http://mashable.com/2008/12/24/free-brand-monitoring-tools/">http://mashable.com/2008/12/24/free-brand-monitoring-tools/</a></p>Mon, 15 Feb 2010 14:52:48 GMThttp://soup.experiment.org.uk/post/45460599/Top-10-Free-Tools-for-Monitoring-Yoururn:www-soup-io:1:45460599linksocialmediamonitoringtrackingmarketingsocialnetworkingbrand {"tags":["mobile","marketing","japan"],"type":"link","title":"\"21st Century Mobile Marketing\" Sample Pages","source":"http://www.slideshare.net/infinita/21st-century-mobile-marketing-sample-pages-3010886","body":null} <p><a href="http://www.slideshare.net/infinita/21st-century-mobile-marketing-sample-pages-3010886">http://www.slideshare.net/infinita/21st-century-mobile-marketing-sample-pages-3010886</a></p>Wed, 10 Feb 2010 16:17:08 GMThttp://soup.experiment.org.uk/post/45119954/21st-Century-Mobile-Marketing-Sample-Pagesurn:www-soup-io:1:45119954linkmobilemarketingjapan {"tags":["marketing","youth","phone","mobile"],"type":"link","title":"About Blyk","source":"http://about.blyk.com/","body":null} <p><a href="http://about.blyk.com/">http://about.blyk.com/</a></p>Tue, 02 Feb 2010 11:33:54 GMThttp://soup.experiment.org.uk/post/44097723/About-Blykurn:www-soup-io:1:44097723linkmarketingyouthphonemobile {"tags":["Mobile","marketing"],"type":"link","title":"How to get in on the Mobile boom | VentureBeat","source":"http://venturebeat.com/2009/11/24/how-to-get-in-on-the-mobile-boom/?utm_source=twitter","body":null} <p><a href="http://venturebeat.com/2009/11/24/how-to-get-in-on-the-mobile-boom/?utm_source=twitter">http://venturebeat.com/2009/11/24/how-to-get-in-on-the-mobile-boom/?utm_source=twitter</a></p>Tue, 24 Nov 2009 21:30:34 GMThttp://soup.experiment.org.uk/post/35596757/How-to-get-in-on-the-Mobileurn:www-soup-io:1:35596757linkmobilemarketing {"tags":["social","facebook","marketing"],"type":"link","title":"18 Essential Tools for Every Word-of-Mouth Marketer","source":"http://mashable.com/2009/10/13/word-of-mouth-marketing-tools/","body":null} <p><a href="http://mashable.com/2009/10/13/word-of-mouth-marketing-tools/">http://mashable.com/2009/10/13/word-of-mouth-marketing-tools/</a></p>Tue, 13 Oct 2009 16:40:49 GMThttp://soup.experiment.org.uk/post/31340429/18-Essential-Tools-for-Every-Word-ofurn:www-soup-io:1:31340429linksocialfacebookmarketing {"tags":["marketing","facebook","brand"],"type":"link","title":"Branding Best Practices - Facebook Developer Wiki","source":"http://wiki.developers.facebook.com/index.php/Branding_Best_Practices","body":null} <p><a href="http://wiki.developers.facebook.com/index.php/Branding_Best_Practices">http://wiki.developers.facebook.com/index.php/Branding_Best_Practices</a></p>Thu, 27 Aug 2009 09:31:21 GMThttp://soup.experiment.org.uk/post/26616659/Branding-Best-Practices-Facebook-Developer-Wikiurn:www-soup-io:1:26616659linkmarketingfacebookbrand {"tags":["design","marketing","brands","buildabrand"],"type":"link","title":"Buildabrand.com : Coming Soon! 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